Analyzing Strategy Feasibility

09Sep08

Eliminating Restaurant Hippies

I (Von Cook) personally wouldn’t blame Adam Sandler and Dennis Dugan for producing and directing a funny yet not-so-logical You Don’t Mess with the Zohan, 2008. In fact, watching the movie after our big bash in the kitchen on Saturday made me feel like I’ve lost it all – Almost lost every single pixel, piece and particle of my sanity. Then I was thinking about what Elios have mentioned in his first blog post, but I couldn’t sum up to how his Restaurant’s Internal Marketing strategy would comply much or at all by being business minded.

Suppose his strategies and concept of improving the restaurant would only take thim -THIS- far, but Elios is nevertheless one of our most creative-driven Chefs in Food Central. He thinks what we don’t, but he lacks business concepts when it comes to brainstorming for events or decisions that will use Food Central’s resources. Suppose you’re looking at these Restaurant’s Internal Marketing strategies that Elios mentioned, always weigh BASIC factors like feasibility, probability, outcome, impact, interest and desire to any specific method you’re using.

  1. Feasibility
    At the end of the day, shareholders, stakeholders and directors will only look at the general outcome, not scientific processes that we use to talk about. Measure your budget, income level and strict costing (which includes time costs, value of outcome), then weigh necessary factors basing the action taken to time and money spent. If they slot in well, feel free to ‘Start writing down a reason why you should do it’, then do it.
  2. Probability
    This measure is an intangible measure of skillsets, performances, morale, agility, and passion or whatever you think it is best that you can monitor directly from that particular person or group before you state anything formal. Beware that certain forms of judgment attracts poor quality results, therefore, seek to know your staff or problem before you come clean with your ‘measurement’.
  3. Outcome
    Outcome is the process to what happens after the action has been taken. Note that vague ideas are not allowed here – Only sensible, direct equations of mixmatches. List these itenaries to specific outcomes and not general ones. For example: Chef Training 1 –> Improve knife skills, improve food management and kitchen handling.
  4. Impact
    Impact speaks for itself. List key items which you think will happen. For example: Chef Training 1 –> Outcome: Improve knife skills —> Impact: Better kitchen equipment upkeep, uniformity in portioning foodstuff, HACCP enactment on knives.
  5. Interest & Desire
    Depending on how you perceive interest and desire, certain people are not just opt to handle any initiatives that you have out there for them – Even if it means learning one of the best things in the world or experimenting one of the best. Don’t come to a conclusion yet – Get to know him/her, sketch a beautiful picture in his/her mind, craft out something useful and give metaphoric & platonic examples. This will help a lot in measuring interest and desire. 

Here in Food Central, our Kitchen Culture is nonetheless one of the healthiest around the world – And many of our experienced Chefs COULD NOT GUIDE US through these. It’s from our Apprentices that we got ideas and strategy from, and it’s from Elios where we got all of our counter ideas.

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